The Ultimate Rickroll

We transformed an underdog insurer into a global sensation by meticulously recreating the greatest meme of all time, frame-by-frame.

Earning over over 100 million organic views and boosting new quotes by 378%.

 

Case Study

 

MUSIC VIDEO


Directed by Joseph Kahn, Supply & Demand

 

200k LOCAL QR scans generated 100 million organic views as people reposted and shared.