Lauence Gega is an Executive Creative Director and writer with 20 years of turning strategy and storytelling into momentum for brands and businesses. At Deloitte Digital, he led creative within the sports practice, teaming with the WNBA, New York Liberty, Brooklyn Nets, and other major leagues to rethink their fan experiences. He also evolved how the consultancy goes to market, uses creativity for business transformation, and helped them become one of the Top 10 Creative Companies in the world according to Cannes Lions & Campaign US. Laurence brings a blue-collar approach to white-collar problems, builds strong teams, and is currently available to take on (or take out) your creative problems.
Agencies: Deloitte Digital, Heat, Johannes Leonardo, TBWA\Chiat\Day, Elephant, Huge, Ogilvy, VML, KBS (Forsman), mcgarrybowen (Dentsu), Berlin Cameron United, Y&R, Nickelodeon, Hoonigan Media Machine, Verizon (in-house).
Brands: Apple, IBM, Amazon, Google, Samsung, Zoom, Ford, BMW, Maserati, Volkswagen, Chrysler, Mazda, Verizon, Sprint, AT&T, Comcast, Optimum, Altice, Deloitte, Blackstone, Edward Jones, Goldman Sachs, Morgan Stanley, MassMutual, John Hancock, PNC Bank, Synovus Bank, AAA, New York Life Insurance, NYU Langone Health, NewYork–Presbyterian, Marriott, Ritz-Carlton, Embassy Suites, Hotels.com, Reebok, Wilson, Absolut, Hennessy, Burger King, Dave & Busters, Halo Top, Combos, Tyson Foods, Colgate, Tom’s of Maine, MTV, Nickelodeon, The New York Times, U.S. Department of Education, U.S. Department of Defense.
Teams & Leagues: NBA, WNBA, NFL, NHL, FIFA, USTA, IndyCar, NASCAR, Audi F1, Olympics (IOC), Team USA, New York Mets, Brooklyn Nets, New York Liberty.
Education: Boston University, B.S. in Advertising.
Awards & Press: Cannes Lions, The One Show, Clios, Effies, LIA, Webbys, Communication Arts, Lürzer’s Archive, AICP, Creativity Editor’s Pick, plus features in The New York Times, Washington Post, The Wall Street Journal, The Boston Globe, LA Times, Forbes, Time, USA Today, Billboard, Fast Company, Wired, Tech Crunch, Engadget, ESPN, SLAM, The Athletic, NBA.com, CNN, Fox News, New York Post, TMZ, People, Entertainment Tonight, Adweek, Ad Age, Shoot Online
Email: laurence.gega@gmail.com
LinkedIn: linkedin.com/in/laurencegega